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New financial literacy in the classroom program

Free curriculum available in time for back-to-school

July 15, 2014


BLOOMINGTON– Learning how to budget, manage debt and save for a rainy day is critical. And educating young people about money is not only important for their financial future, but also for the future of our communities.

In an effort to increase financial literacy across the nation, COUNTRY Financial will provide free financial literacy curriculum to children and young adults, ages kindergarten through college. Right now, only six states require the testing of student knowledge in personal finance, according to the Council for Economic Education.

COUNTRY Financial partnered with Financial Beginnings, a nonprofit dedicated to financial literacy, to license curriculum that meets state standards. The materials will teach students about debt management, planning for higher education, the importance of insurance, and saving for special milestones.

“We believe providing finance fundamentals allows young people to make more informed choices and be better positioned to pursue their dreams,” said Melody Bell, executive director of Financial Beginnings. “We are very excited to partner with COUNTRY Financial who will help spread our financial curriculum across the country.”

As part of this partnership, COUNTRY Financial provided funding to Financial Beginnings for the launch of a new program, Pathways. Pathways helps low-income and underserved youth, successfully transition from high school to post-secondary education and beyond, through informed and proactive financial decisions.

Teachers or parents can use the free curriculum to present to children and young adults. To access the materials, or to request a classroom visit by a COUNTRY Financial representative, please visit


Financial Beginnings

Formed in 2005 and based in Portland, OR, Financial Beginnings is a nonprofit organization that provides multi-session courses, free of charge, to students and young adults throughout the Pacific Northwest through visits to their individual schools or community groups. The courses incorporate all aspects of personal finance to provide individuals the foundation needed to make informed financial decisions. More information is available at


About COUNTRY Financial

The COUNTRY Financial group ( serves about one million households and businesses throughout the United States. It offers a full range of financial products and services from auto, home, life and business insurance to retirement planning services, investment management and annuities.


Christy McFarland
COUNTRY Financial
(309) 821-4510