COUNTRY Financial Hits the Road With Little Big Town
Road Trips and Guitar Picks concert series cranks it up in 2011 with 4x Grammy-nominated group Little Big Town
BLOOMINGTON- After a blazing road trip across the nation in 2010, COUNTRY Financial is hitting the road this year with one of country music’s hottest groups, 2011 ACM and Grammy-nominated Little Big Town. Road Trips and Guitar Picks, presented by COUNTRY Financial, is back to offer enhanced live concert experiences, exclusive Little Big Town content and awesome prizes to give out along the way.
“We are thrilled to have COUNTRY join us on the road,” says Karen Fairchild from Little Big Town. “They are creating a whole new way for fans to experience our music, our lives and our journey.”
The Road Trips and Guitar Picks series will present 20 concerts by Little Big Town, but fans don’t have to be at the shows to be part of the road trip. The Road Trips and Guitar Picks Facebook page, www.facebook.com/tripsandpicks, will be a one-stop place for fans, giving them access to features they can’t get anywhere else:
- Weekly exclusive videos and photos of the band on the road
- The chance to win tickets, backstage passes and other prizes
- Free MP3 downloads
- Fan discussion and interaction
- Behind-the-scenes news from the Little Big Town tour
- Road Trips and Guitar Picks newsletter
“We’re excited to have Little Big Town join the Road Trips and Guitar Picks experience. They are a great fit for our company,” says Doyle Williams, chief marketing officer at COUNTRY. “These four artists have families and know the challenges of planning for the future. Plus, if you look back at their humble beginnings, you can tell they know how stick to a plan and persevere, even when they hit bumps in the road. For 85 years, COUNTRY has worked to help people reach their goals, no matter where they’re starting from”
The first three Road Trips and Guitar Picks concerts with Little Big Town are:
4/16 Nashville Bridgestone Arena
5/6 Chicago TBD
5/7 Minneapolis TBD
Fans at each show can stop by the Road Trips and Guitar Picks area to play games, win prizes and get access to special photo opportunities.
Little Big Town isn't the only musical act joining the Road Trips and Guitar Picks experience. Fans should join Road Trips and Guitar Picks on Facebook (www.facebook.com/tripsandpicks) to find out what other top artists will be a part of the 2011 tour series.
About Little Big Town
Capitol Records Nashville's Little Big Town, which includes Karen Fairchild, Kimberly Schlapman, Phillip Sweet and Jimi Westbrook have been making music together for 12 years, with humble origins beginning in 1998 when college mates Kimberly and Karen were joined by both Phillip and Jimi to form the band. The band has sold more than 1.7 million albums with hits that include “Boondocks,” “Bring it on Home,” Good as Gone,” “A Little More You,” and “Fine Line.” The group’s recent self-penned hit, “Little White Church,” earned LBT their fourth Grammy nomination for Best Country Performance by a Duo or Group. Little Big Town debuted on the top of the country charts with their fourth studio release, The Reason Why. For more information, visit www.littlebigtown.com.
About COUNTRY Financial
COUNTRY Financial, founded in 1925, serves one million households and businesses throughout the United States. COUNTRY and its financial representatives help clients protect what they have, save for a comfortable future, and achieve financial security. For more information go to www.countryfinancial.com